We know there’s a lot of great paid services that can help grow your business quickly like Search Engine Marketing, Search Engine Optimisation and Social Media Marketing, but what can a small business do to help themselves grow online when things are a little tight? Here’s a list of 11 services that can give your business the push it needs to grow online:

1. Signup to FREE a Facebook business page and fill in all your business details including website, telephone and opening hours
2. Signup to a FREE Twitter page for your business
3. Signup to your LinkedIn Business Page
4. Signup to a FREE Pinterest for your business and start sharing photos that are connected with your business
5. Send out FREE Press Releases about your business, your growth, exciting news
6. Sign up for your FREE Google+Local (previously Google Places)
7. Clean up your data online, Google your business name and make sure that all directories have the correct telephone numbers, address and if you have a website that its added to the directories. Here’s a few directories worth check: Yellow Pages, True Local and HotFrog.
8. Set up your FREE Webmaster Central Account at Google.
9. Set up your FREE Bing Webmaster Tools account.
10. Set up your FREE Google Analytics account so you can track when, where and how visitors are coming to your website

The next installment of this blog we will show you how you can easily manage just about all your social media services from one area without the need of signing into each service. We hope the links and services get you started and as always if you get stuck or need help with setting up any of these services get in contact with one of our specialists on 1300 448 305 or contact us here.

Wondering why you can’t see your website or Google Places listing in Google’s search results? it could be that Google made 40 new changes to search results. The 40 changes promoted as improvements are designed to give better results to the user and stop SEO ( Search Engine Optimisation) companies using black hat SEO methods from getting better results from sites and businesses that are providing quality content and information to users. The 4 Important changes:

Panda update: This launch refreshes data in the Panda system, making it more accurate and more sensitive to recent changes on the web. Link evaluation: We often use characteristics of links to help us figure out the topic of a linked page. We have changed the way in which we evaluate links; in particular, we are turning off a method of link analysis that we used for several years. We often re-architect or turn off parts of our scoring in order to keep our system maintainable, clean and understandable. -Improvements to ranking for local search results. [launch codename “Venice”] This improvement improves the triggering of Local Universal results by relying more on the ranking of our main search results as a signal.

Spam update. In the process of investigating some potential spam, we found and fixed some weaknesses in our spam protections. Full list of changes on Google’s Blog here

More than ever it’s important to make sure that your website and business is compliant with Google guidelines for search engine optimisation and Google Places or risk having your business drop or disappear all together. If this sounds like gibberish and you need help growing your business online we suggest that you talk to one of our specialists for a free consultation. Contact us here   SEO Team – Publicity Monster

September Special (Normally $999) Take your old tired website and give it a much needed face lift to the award winning WordPress system, it’s a businesses dream, a website that can be easily managed internally without the constant need for a designer. How easy is it? Can you write and send an email? Yes, it’s that easy. All our website packages come with the following to make sure you get the best value: 1 on 1 Training – Showing you how to manage and update your own website Award winning WordPress – CMS (Content Management System) back end used by some of the bests company in the world like Google, VW, The New York Times, Sony, Sumsung, Mozilla, Flikr and of course Publicity Monster. Custom emails – finally you can stop using that old hotmail account for your business and start using yourname@yourbusiness.com.au SEO (Search Engine Optimisation) – We upgrade your website so it’s optimised for the most powerful search engine in the world and in Australia - Google! We will also work to get your business name and your service or product optimised in your local area. NOW ADD EXTRA FEATURES:

• A BLOG – Keep customers up to date with your business and specials
• GOOGLE ANALYTICS – Get detailed statistics on your visitors, what where and for how long?
• FACEBOOK SHARE
• TWITTER SHARE
• LIVE CHAT – Allow customer to chat to you directly from the website and close a lot more business
• E-COMMERCE – sell products and services from your website
• GALLERIES – Feature your work and show prospective customer and that’s just the tip of the iceberg
• Google Local (Places) – Get your business featured at the top of search the search results in your local area

Need help with your a new WordPress website, Google Local (Places) optimisation, reputation cleansing, online marketing, SEO services or online PR?
Have questions?? Contact us today!