The team at Publicity Monster is excited to announce that we are now a certified Google AdWords Certified Partner. There’s a lot of excitement in the office as we have helped a lot of Australian businesses get fantastic results on the front page of Google via AdWords. Publicity Monster has been able to achieve solid results for their customers from as low as $10 a day, we would love to help your business grow using this fantastic service, get in touch with us if you have any questions 1300 448 305 or visit our AdWords page for more info.
Over the last couple years we have had the opportunity to speak to thousands of Australian businesses in just about every line of work you can imagine from solicitors to tradespeople and we found many suffer from the same problem, lead blockage. We found that sometimes businesses can be their own worst enemy, making it too hard for potential customers to do business with them that they end up going elsewhere. After a careful analysis of their business we found the following to be the top 5 issues causing the lead blockage, many fixable within 10 minutes.
What are they you ask?
Problem 1: Web Design or Website
Some websites are so complicated, loaded with so much content that they disable visitors from doing what they really need to do, so what are the top priorities when potential or return customers visit your website?
- Get a quick idea of what you do and what your work is like
- Get in contact with you
- Purchase something from your site
Does you website do all the above simply and easily? If not you need to make changes to your website to accommodate anyone and everyone being able to visit your website
Problem 2: No Telephone Number
So many websites have no telephone number or the telephone number is so small and insignificant it might as well not be there. The perfect test is to get one of your friends to visit your website using their home computer or even their smart phone and if they can’t find your number within 5 seconds of your website loading, you need to fix it ASAP. Here’s a few tips:
- Highlight your telephone number
- Make your phone number click-able, so when someone visits your site using their iPhone or any other internet enabled telephone they can call you simply by clicking on your number
- Make it stand out, highlight your number, make it larger, make it bold, move it to the top of the page and make sure you can’t miss it.
- Put your telephone number on every page
Problem 3: No contact choices
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We thought we would go straight to the point, here’s a new little video about where you should be investing your marketing dollars.
